Where the magic begins...


about us

About Annie's Pajammies

Annie's Pajammies is a social enterprise that strives to make the world a more united and accepting place by selling a children's picture books series in conjunction with a corresponding pajama-line. The children's picture book series follows young, protagonist Annie as she achieves her dream of learning about the world by travelling to different countries from the comfort of her magical pajammies! While the premise of the stories is steeped in fantasy and fiction, facts pertaining to each location and culture have been incorporated to teach the young reader, and simultaneously provide him or her with a richer, more didactic reading and learning experience.

About the founder

Annabel is a writer, illustrator, musician, student and visionary who, through many mediums, ventures to make the world a better place using her fierce imagination and philanthropic desires.



Every Annie's Pajammies' unit sold donates a portion of the proceeds earned to help facilitate access to education around the world.


To create a more united and accepting global community


To build intercultural competence through experiential learning by selling a children’s picture book series in conjunction with a corresponding pajama line.


Education, literacy, and justice; community, comfort, and diversity; empathy, generosity and gratitude; creativity, imagination and ambition.



If you have any questions, comments or suggestions, we would love to hear from you.

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